NAARPI’s Marketing Guide to Success for Property
Preservation & Inspection Professionals
www.naarpi.org
www.naarpi.org
focuses on low cost high impact
marketing strategies and techniques to help professionals in our industry build
a successful thriving profitable property preservation and inspection company.
ONLY 39.99 + $16.50 Shipping and Handling
Only in the NAARPI Store at www.naarpi.org or call
214-4627240
Marketing does not have to be expensive or complicated,
however it can be if you are not careful.
Some of the best marketing techniques are easy to implement and cost
virtually nothing. The Marketing Guide to success for Property Preservation
& Inspection Professionals will walk you through the process on how to
become a effective marketer, remember if you are not inspecting or performing
property preservation assignments you should be marketing. Book is paperback and includes 40 pages with
over 9,400 words that provide insight and powerful links and other tools.
Book was assembled by NAARPI with contributions from MPPS
Master Property Preservation Specialist and CFI Certified Field Inspectors alike.
Major contributor was John R. Allen Owner and President of BIIG Inspections a
successful Inspection & Preservation Company with it’s headquarters located
in Dallas Tx.
Contents:
Foreword………………………………….................. 2
Introduction……………............................................... 2
Acknowledgement……………………………………..3
Chapter 1 Knowing the Rules………………………….4
Chapter 2 Where to Start (Decision Time)......................6
Chapter 3 Road Map to Success………………………10
Chapter 4 Marketing & Sales Plan (The Big Picture)…...23
Chapter 5 Web Presences and Marketing….…………..25
Chapter 6 Helpful Tips and Tools……………………...30
Chapter 7 Getting the Phone to Ring…………………...31
Chapter 8 Helpful Links………………………………..35
Chapter 9 Conclusion………………………………….40
Introduction……………............................................... 2
Acknowledgement……………………………………..3
Chapter 1 Knowing the Rules………………………….4
Chapter 2 Where to Start (Decision Time)......................6
Chapter 3 Road Map to Success………………………10
Chapter 4 Marketing & Sales Plan (The Big Picture)…...23
Chapter 5 Web Presences and Marketing….…………..25
Chapter 6 Helpful Tips and Tools……………………...30
Chapter 7 Getting the Phone to Ring…………………...31
Chapter 8 Helpful Links………………………………..35
Chapter 9 Conclusion………………………………….40
You may be the best in the industry but if you do not know
how to market no one will know.
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